Tagarchief: technology

CEOs no longer question the need to embrace technology.

CEOs no longer question the need to embrace technology at the core of their business in order to create value for customers, but 58% still see the rapid pace of technological change as a challenge. So we learn from the … Lees verder

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Every Job is Software-enabled, Every Industry is Digitized

Outside of the tech industry, an unmistakable trend is sweeping the business world. Companies in industries as far ranging as transportation, pharmaceuticals and manufacturing are facing the pressures of digital disruption. As we move irreversibly into an economy defined by new … Lees verder

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The Future Of Marketing

Big data and technology are clearly revolutionizing marketing.  Gartner predicts that CMO’s will soon be spending more on IT than CIO’s.  VentureBeat recently reported that marketing technology companies have attracted a hefty $50 billion in investment. The future of marketing is not technology or … Lees verder

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Big Data Taking Industries by Storm.

No one cares about technology for technology’s sake. Well, probably some deep-drive gearheads do, but no CIO is going to get a board to finance a huge technology purchase without some clear use case. That’s why it’s so gratifying to … Lees verder

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