Tagarchief: technology

CEOs no longer question the need to embrace technology.

Geplaatst op 25 augustus 2015 door aad vredenbregt

CEOs no longer question the need to embrace technology at the core of their business in order to create value for customers, but 58% still see the rapid pace of technological change as a challenge. So we learn from the … Lees verder →

Geplaatst in Big Data, Digital Marketing, IoT | Tags: , , , , , , , , | Een reactie plaatsen

Every Job is Software-enabled, Every Industry is Digitized

Geplaatst op 24 juni 2015 door aad vredenbregt

Outside of the tech industry, an unmistakable trend is sweeping the business world. Companies in industries as far ranging as transportation, pharmaceuticals and manufacturing are facing the pressures of digital disruption. As we move irreversibly into an economy defined by new … Lees verder →

Geplaatst in Big Data, Digital Marketing, Industrie, IoT | Tags: , , , , , , | Een reactie plaatsen

The Future Of Marketing

Geplaatst op 2 november 2014 door aad vredenbregt

Big data and technology are clearly revolutionizing marketing.  Gartner predicts that CMO’s will soon be spending more on IT than CIO’s.  VentureBeat recently reported that marketing technology companies have attracted a hefty $50 billion in investment. The future of marketing is not technology or … Lees verder →

Geplaatst in Big Data, Digital Marketing, Industrie, Uncategorized | Tags: , , , , , | Een reactie plaatsen

Big Data Taking Industries by Storm.

Geplaatst op 29 oktober 2014 door aad vredenbregt

No one cares about technology for technology’s sake. Well, probably some deep-drive gearheads do, but no CIO is going to get a board to finance a huge technology purchase without some clear use case. That’s why it’s so gratifying to … Lees verder →

Geplaatst in Big Data, Industrie | Tags: , , | Een reactie plaatsen